{"id":3899,"date":"2017-01-13T13:12:32","date_gmt":"2017-01-13T11:12:32","guid":{"rendered":"http:\/\/4hoteliers.gr\/?p=3899"},"modified":"2018-11-26T10:53:10","modified_gmt":"2018-11-26T10:53:10","slug":"nea-platforma-4hoteliers","status":"publish","type":"post","link":"https:\/\/4hoteliers.gr\/en\/nea-platforma-4hoteliers\/","title":{"rendered":"\u039d\u03ad\u03b1 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7\u03c2 \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03ce\u03bd \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd \u03b1\u03c0\u03cc \u03c4\u03b7 4Hoteliers"},"content":{"rendered":"<p>\u03a4\u03b7 \u03b4\u03b9\u03ba\u03ae \u03c4\u03b7\u03c2 <strong><em>\u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7\u03c2 \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03ce\u03bd \u03c0\u03c1\u03bf\u03ce\u03b8\u03b7\u03c3\u03b7\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd B2C, \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 B2\u0392<\/em><\/strong>, \u03b1\u03bd\u03b1\u03ba\u03bf\u03af\u03bd\u03c9\u03c3\u03b5 \u03c0\u03c9\u03c2 \u03b8\u03b1 \u03b8\u03ad\u03c3\u03b5\u03b9 \u03c3\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03b5\u03bd\u03c4\u03cc\u03c2 \u03c4\u03bf\u03c5 \u03c4\u03c1\u03ad\u03c7\u03bf\u03bd\u03c4\u03bf\u03c2 \u03ad\u03c4\u03bf\u03c5\u03c2 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03af\u03b1 <strong><em>\u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03b9\u03b1\u03ba\u03bf\u03cd management 4Hoteliers<\/em><\/strong>.<\/p>\n<p>\u03a4\u03bf<em><strong> B2C \u03c4\u03bc\u03ae\u03bc\u03b1 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03b9\u03bd\u03bf\u03cd\u03c1\u03b3\u03b9\u03b1\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1\u03c2<\/strong><\/em>, \u03b8\u03b1 \u03c4\u03b5\u03b8\u03b5\u03af \u03c3\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03b5\u03bd\u03c4\u03cc\u03c2 \u03c4\u03bf\u03c5 <em><strong>\u03c0\u03c1\u03ce\u03c4\u03bf\u03c5 \u03b5\u03be\u03b1\u03bc\u03ae\u03bd\u03bf\u03c5 \u03c4\u03bf\u03c5 2017<\/strong><\/em>, \u03b5\u03bd\u03ce \u03c3\u03b5 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c6\u03ac\u03c3\u03b7, \u03b8\u03b1 \u03c4\u03b5\u03b8\u03b5\u03af \u03c3\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03ba\u03b1\u03b9 <em><strong>\u03c4\u03bf B2B \u03c4\u03bc\u03ae\u03bc\u03b1 \u03c4\u03b7\u03c2, \u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03b8\u03b1 \u03c0\u03b1\u03c1\u03ad\u03c7\u03b5\u03b9 \u03c3\u03b5 \u03b5\u03be\u03bf\u03c5\u03c3\u03b9\u03bf\u03b4\u03bf\u03c4\u03b7\u03bc\u03ad\u03bd\u03b1 \u03c4\u03b1\u03be\u03b9\u03b4\u03b9\u03c9\u03c4\u03b9\u03ba\u03ac \u03b3\u03c1\u03b1\u03c6\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 destination marketing companies, \u03c0\u03c1\u03cc\u03c3\u03b2\u03b1\u03c3\u03b7 \u03c3\u03b5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03cc\u03bd\u03bf, \u03c3\u03c4\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 \u03b4\u03b9\u03b1\u03b8\u03b5\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03c9\u03bd \u03c4\u03b7\u03c2<\/strong><\/em>.<\/p>\n<p><em><strong>Our Goal<\/strong><\/em> \u03c4\u03b7\u03c2 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b7\u03c2 \u03ba\u03af\u03bd\u03b7\u03c3\u03b7\u03c2 \u03c4\u03b7\u03c2 <a href=\"https:\/\/4hoteliers.gr\/en\/\" target=\"_blank\" rel=\"noopener\"><em><strong>4Hoteliers<\/strong><\/em><\/a>, \u03b5\u03af\u03bd\u03b1\u03b9<em><strong> \u03bd\u03b1 \u03b4\u03b9\u03b5\u03c5\u03ba\u03bf\u03bb\u03cd\u03bd\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03c4\u03bf\u03c5\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd<\/strong><\/em>, \u03c0\u03b1\u03c1\u03ad\u03c7\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03ac\u03bc\u03b5\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ae \u03c0\u03c1\u03cc\u03c3\u03b2\u03b1\u03c3\u03b7 \u03c3\u03c4\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b9\u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b5\u03cd\u03b5\u03b9, \u03b1\u03c5\u03c4\u03bf\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b9\u03c2 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b5\u03c2 \u03ba\u03c1\u03ac\u03c4\u03b7\u03c3\u03b7\u03c2 \u03b4\u03c9\u03bc\u03b1\u03c4\u03af\u03c9\u03bd.<\/p>\n<p>\u0397 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03b9\u03b1\u03ba\u03ae \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 Smart, \u03c0\u03bf\u03c5 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03c4\u03c9\u03bd \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03c9\u03bd \u03c4\u03b7\u03c2, \u03b8\u03b1 \u03c3\u03c5\u03bd\u03b5\u03c7\u03af\u03c3\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03bc\u03c0\u03bb\u03bf\u03c5\u03c4\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03ba\u03b1\u03bd\u03bf\u03bd\u03b9\u03ba\u03ac.<\/p>\n<p><em><strong>\u0397 <a href=\"https:\/\/4hoteliers.gr\/en\/\" target=\"_blank\" rel=\"noopener\">4Hoteliers<\/a>, \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03bd\u03ad\u03b1 \u03ba\u03b1\u03b9 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ae \u03b5\u03c4\u03b1\u03b9\u03c1\u03af\u03b1 Hotel Consulting &amp; Sales Management, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03c0\u03b1\u03c1\u03ad\u03c7\u03b5\u03b9 \u03c4\u03b1 \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1, \u03ba\u03b1\u03c4\u03ac \u03c0\u03b5\u03c1\u03af\u03c0\u03c4\u03c9\u03c3\u03b7, \u00ab\u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1\u00bb, \u03c3\u03c4\u03b9\u03c2 \u03b1\u03bd\u03b5\u03be\u03ac\u03c1\u03c4\u03b7\u03c4\u03b5\u03c2 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03b9\u03b1\u03ba\u03ad\u03c2 \u03bc\u03bf\u03bd\u03ac\u03b4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03ba\u03c4\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c0\u03bb\u03b5\u03bf\u03bd\u03ad\u03ba\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03c0\u03bf\u03c5 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9.<\/strong><\/em><\/p>\n<p>\u0397 <a href=\"https:\/\/4hoteliers.gr\/en\/\" target=\"_blank\" rel=\"noopener\">4Hoteliers<\/a>, \u03b1\u03bd\u03c4\u03b9\u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b5\u03cd\u03b5\u03b9 \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1 17 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03b1, \u03c3\u03b5 7 \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03bd\u03b7\u03c3\u03b9\u03c9\u03c4\u03b9\u03ba\u03ae\u03c2 \u03ba\u03b1\u03b9 \u03b7\u03c0\u03b5\u03b9\u03c1\u03c9\u03c4\u03b9\u03ba\u03ae\u03c2 \u0395\u03bb\u03bb\u03ac\u03b4\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03b3\u03c1\u03ac\u03c8\u03b5\u03b9 \u03bc\u03ad\u03c7\u03c1\u03b9 \u03ba\u03b1\u03b9 93% \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03b5\u03c3\u03cc\u03b4\u03c9\u03bd \u03c3\u03b5 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03b1 \u03c4\u03b7\u03c2.<\/p>\n<p><em><strong>\u03a4\u03bf \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc marketing, \u03b7 \u03c0\u03c1\u03bf\u03ce\u03b8\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd, \u03b7 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2, \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 \u03b7 \u03c4\u03b5\u03c7\u03bd\u03bf\u03b3\u03bd\u03c9\u03c3\u03af\u03b1 \u03c4\u03c9\u03bd \u03c3\u03c4\u03b5\u03bb\u03b5\u03c7\u03ce\u03bd \u03c4\u03b7\u03c2, \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 \u03b2\u03b1\u03c3\u03b9\u03ba\u03bf\u03af \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03bd\u03c4\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c3\u03b7\u03bc\u03b5\u03b9\u03ce\u03bd\u03bf\u03c5\u03bd \u03c4\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03b1 \u03c4\u03b7\u03c2.<\/strong><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03b7 \u03b4\u03b9\u03ba\u03ae \u03c4\u03b7\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7\u03c2 \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03ce\u03bd \u03c0\u03c1\u03bf\u03ce\u03b8\u03b7\u03c3\u03b7\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd B2C, \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 B2\u0392, \u03b1\u03bd\u03b1\u03ba\u03bf\u03af\u03bd\u03c9\u03c3\u03b5 \u03c0\u03c9\u03c2 \u03b8\u03b1 \u03b8\u03ad\u03c3\u03b5\u03b9 \u03c3\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03b5\u03bd\u03c4\u03cc\u03c2 \u03c4\u03bf\u03c5 \u03c4\u03c1\u03ad\u03c7\u03bf\u03bd\u03c4\u03bf\u03c2 \u03ad\u03c4\u03bf\u03c5\u03c2 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03af\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03b9\u03b1\u03ba\u03bf\u03cd management 4Hoteliers. \u03a4\u03bf B2C \u03c4\u03bc\u03ae\u03bc\u03b1 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03b9\u03bd\u03bf\u03cd\u03c1\u03b3\u03b9\u03b1\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1\u03c2, \u03b8\u03b1 \u03c4\u03b5\u03b8\u03b5\u03af \u03c3\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03b5\u03bd\u03c4\u03cc\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03ce\u03c4\u03bf\u03c5 \u03b5\u03be\u03b1\u03bc\u03ae\u03bd\u03bf\u03c5 \u03c4\u03bf\u03c5 2017, \u03b5\u03bd\u03ce \u03c3\u03b5 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c6\u03ac\u03c3\u03b7, \u03b8\u03b1 \u03c4\u03b5\u03b8\u03b5\u03af \u03c3\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03bf B2B \u03c4\u03bc\u03ae\u03bc\u03b1 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